Nearly seven in ten people in a large British survey could remember a hug for the comfort it gave
The University of Bristol said on 28 October that a study just published in PLOS One is the first to look at hug memories in a large group of adults in the UK. Honorary researcher Anna Lena Dueren led the work, using the Touch Test, a survey of more than 15,000 people. About 70 percent remembered a hug for the good feeling it left, most often comfort, support, or a sense of being understood. People who scored higher on empathy, and people more attuned to their own bodies, were more likely to keep that kind of memory. People less at ease with emotional closeness were less likely to. Men and women also differed in what they found most memorable about the moment. Dueren said affectionate contact can stay in a personal memory because it communicates care, and that personality shapes which hugs remain.
A hug kept for the comfort in it is a gentle reminder that ordinary closeness can still be the part of a day that lasts.
The survey cannot show that empathy causes the memory, or the reverse. Women were about 75 percent of the people who answered. Answers were gathered from January through March 2020, before most UK stay-at-home rules, and the researchers say the pattern may not carry to places with different habits around touch. The release's "nearly seven in ten" matches the paper's 69.5 percent.







